Digital Marketing Answered
Digital Marketing Answered is a series curated by leading Digital Marketing Agency Innovation Visual, who work alongside their clients to transform their sales and marketing results globally with their ‘Just The Expertise You Need’ approach.
Digital Marketing Answered is a detailed, regularly expanded podcast and video series that covers every aspect of digital marketing in today's commercial and corporate landscape.
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Digital Marketing Answered
Understanding Economics to Drive Better Marketing Decisions
In this episode of 'Digital Marketing Answered', CEO and Founder of Innovation Visual, Tim Butler, is joined by Dr Nicola Headlam, who is a highly experienced economist, to discuss the real impacts of different economic factors on marketing and business decisions.
Businesses and their sales and marketing teams, operate within the wider local, national and often international economic markets. No business is completely isolated from the economic and political climate it operates in. Leaders need to understand how factors outside their control will impact their business.
This thought-provoking episode will leave you with some key considerations to ensure your business is resilient to ensure marketing success.
Dr Nicola Headlam’s bio:
With over 20 years of experience in economic development, she has developed and delivered strategies and evidence bases at various spatial scales, from local to regional to supra-national.
Her mission is to leverage her expertise as an economist and economic development strategist to to help business and public sector organisations to make better informed decisions and achieve better outcomes.
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About Innovation Visual:
Innovation Visual are a technology-led digital marketing agency, based in Surrey who have extensive experience of working with national and global clients. Their talented team of experts work in partnership with clients to solve the digital marketing challenges and provide ‘just the expertise you need’ to transform business growth and success.
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